I recently had the chance to delve into the realm of blog broadcasting using AWeber, and I have to admit it was an incredibly interesting experience. In this piece, I will guide you through the process of formatting an AWeber blog broadcast, while also adding in some of my own personal thoughts and observations.
Step 1: Accessing the Blog Broadcast Section
The first thing you need to do is log in to your AWeber account. Once you’re logged in, you’ll find yourself in the Dashboard. Look for the “Messages” tab in the top navigation bar and click on it. From the drop-down menu, select “Blog Broadcasts.”
Step 2: Creating a New Blog Broadcast
Once you’re in the Blog Broadcast section, you’ll notice a button that says “Create a New Blog Broadcast.” Click on it to get started.
In the next screen, you’ll be prompted to enter the details of your blog broadcast. Give it a catchy subject line that will grab your subscribers’ attention. You can also personalize the “From” name and email address to make it feel more personal and trustworthy.
Step 3: Selecting Blog Posts to Include
Now comes the fun part – selecting the blog posts you want to include in your broadcast. AWeber provides a handy search feature that allows you to find specific posts by keywords or tags. You can also filter the posts by date to include only the most recent ones or select individual posts manually.
Once you’ve selected the posts you want to include, you can choose how you want them to be displayed in the broadcast. AWeber offers several formatting options, including full posts, post excerpts, or customized snippets. Feel free to experiment and find the format that works best for your audience.
Step 4: Personalizing the Broadcast
AWeber allows you to add a personal touch to your blog broadcast by including a personal message at the beginning or end of the email. This is a great opportunity to share your thoughts, insights, or any additional information that you think your subscribers would find valuable.
Remember, the key here is to make your subscribers feel like they are getting exclusive content from you. Share your personal experiences, anecdotes, or even funny stories to make the email more engaging and relatable.
Step 5: Preview and Schedule the Broadcast
Before sending out your blog broadcast, it’s important to preview how it will look to your subscribers. AWeber provides a preview feature that allows you to see exactly how the email will appear in different email clients and devices.
Once you’re satisfied with the preview, it’s time to schedule the broadcast. AWeber offers various scheduling options, including specific dates and times or recurring schedules. Choose the option that best fits your content strategy and subscriber preferences.
Conclusion
Formatting an AWeber blog broadcast may seem like a daunting task at first, but with a little bit of practice and experimentation, you’ll soon become a pro. Remember to add your personal touches and commentary to make the email feel more intimate and engaging for your subscribers.
By following the step-by-step process outlined in this article, you’ll be able to create beautifully formatted blog broadcasts that will keep your subscribers eagerly awaiting your next update. Happy broadcasting!