How To Remove Auto Apply In Google Ads

How To Articles

I recently had a fascinating encounter with Google Ads. I observed that any modifications I made to my ads were being automatically implemented without my authorization. As someone who prefers to review and approve changes before they go live, this automatic application feature was causing some frustration.

After some research and trial and error, I finally figured out how to remove the auto apply feature in Google Ads. In this article, I will share the steps I took to regain control over my ad changes.

Step 1: Accessing the Google Ads account settings

To begin, log in to your Google Ads account and navigate to the settings tab. This is where you can access various account settings and preferences.

Step 2: Finding the auto apply option

Once you are in the settings tab, scroll down until you find the “Auto apply changes” option. It may be located under the “Preferences” section or a similar category, depending on the layout of your Google Ads account.

Step 3: Disabling auto apply

Click on the “Auto apply changes” option to reveal the settings associated with it. You will likely see a toggle switch that is turned on by default. Simply click on the switch to turn it off.

By disabling the auto apply feature, you are ensuring that any changes you make to your ads will not be automatically applied without your approval.

Step 4: Review and apply changes manually

Now that you have disabled the auto apply feature, you can take your time to review and approve each change before applying it. This allows you to maintain full control over your ad campaigns and ensure that they align with your marketing goals and objectives.

It is important to note that disabling auto apply means that any changes you make will not go live until you manually apply them. This extra step may require more time and effort, but it gives you the confidence that your ad campaigns are exactly how you want them to be.

Remember, in the world of digital advertising, attention to detail is key. Taking the time to review and approve changes can help prevent any errors or inconsistencies that could negatively impact your campaigns.

Conclusion

Removing the auto apply feature in Google Ads was a game-changer for me. It allowed me to regain control over the changes I made to my ads and ensure that they aligned with my marketing strategy. By following the simple steps outlined in this article, you too can disable auto apply and take charge of your Google Ads account.

Take the time to review and approve each change, and you’ll have peace of mind knowing that your ad campaigns are exactly how you want them to be.