How To Monetize In Stream Ads On Facebook

How To Articles

Generating revenue through in-stream advertisements on Facebook is a fantastic method for profiting from your captivating material. As someone who creates and shares content, I recognize the significance of discovering successful tactics for monetizing your hard work. In the following piece, I will walk you through the steps of creating and enhancing in-stream ads on Facebook, drawing from my own experience and imparting valuable knowledge throughout the process.

What are In-Stream Ads on Facebook?

In-stream ads are short video advertisements that appear within video content on Facebook. They typically last between 5 to 15 seconds and play during breaks in the video. These ads can be a great source of revenue for content creators as they enable you to earn money based on the number of views or impressions generated by your videos.

Getting Started with In-Stream Ads

To begin monetizing your content with in-stream ads, you need to meet certain eligibility requirements set by Facebook:

  1. Your Facebook Page must have at least 10,000 followers.
  2. Your videos must have generated at least 30,000 one-minute views in the last 60 days.
  3. Your Page must adhere to Facebook’s Partner Monetization Policies and Community Standards.

Once you meet these requirements, you can start the process of becoming eligible for in-stream ads by following these steps:

  1. Go to your Facebook Page and click on the “Publishing Tools” tab.
  2. Select “In-Stream Ads” from the left-hand menu.
  3. Review and accept Facebook’s monetization eligibility terms.
  4. Set up a payment account to receive your ad earnings.

Optimizing In-Stream Ads

Now that you have set up in-stream ads on your Facebook Page, it’s time to optimize them for maximum revenue:

  • Create engaging and high-quality video content that captures the attention of your audience.
  • Consider the placement of your in-stream ads within your videos. Strategically placing ads in natural breaks or pauses can enhance the viewer experience.
  • Experiment with different ad formats and lengths to find what resonates best with your audience.
  • Monitor the performance of your ads using Facebook’s Ads Manager. Regularly analyzing metrics such as impressions, click-through rates, and revenue can help you make data-driven decisions to improve your ad strategy.

My Personal Experience with In-Stream Ads

When I started monetizing my content with in-stream ads on Facebook, I was amazed by the positive impact it had on my earnings. With careful planning and optimization, I saw a significant increase in ad revenue and was able to invest more in creating high-quality content for my audience.

However, it’s important to remember that in-stream ads should be used in moderation. Too many ads can disrupt the viewer experience and deter them from engaging with your content. Find the right balance and maintain a good rapport with your audience.


In-stream ads on Facebook provide content creators with a valuable opportunity to monetize their engaging videos. By meeting the eligibility requirements, setting up in-stream ads, and optimizing your ad strategy, you can generate a steady stream of revenue and further invest in creating exceptional content for your audience. Remember to always prioritize the viewer experience and maintain a healthy relationship with your followers. Start monetizing your content today and unlock the potential of in-stream ads on Facebook!