How To Integrate Mailerlite With Divi

Integrating Divi with MailerLite can greatly enhance your email marketing strategies. As a blogger and web developer, I have personally found this integration to be highly beneficial in managing my email campaigns and expanding my subscriber list. In this article, I will walk you through the steps of integrating Divi with MailerLite and share some of my own experiences.

Why integrate MailerLite with Divi?

Before we dive into the technical details, let me briefly explain why integrating MailerLite with Divi can be beneficial for your website. Divi is a popular WordPress theme that offers a drag-and-drop builder, making it easy to create stunning webpages without any coding knowledge. MailerLite, on the other hand, is a user-friendly email marketing platform that allows you to create and manage email campaigns, automate workflows, and track subscriber engagement.

By integrating these two tools, you can seamlessly capture leads on your Divi website and automatically sync them with MailerLite. This means that you can build your email list, send targeted emails to your subscribers, and track the success of your campaigns, all from within your Divi dashboard.

Step-by-step guide to integrating MailerLite with Divi

Now that we understand the benefits, let’s get into the nitty-gritty of how to integrate MailerLite with Divi:

  1. First, you’ll need to have both Divi and MailerLite accounts set up. If you haven’t already done so, head over to their respective websites and sign up for an account.
  2. In your Divi dashboard, go to the “Divi” tab and click on “Theme Options”.
  3. Scroll down to the “Integration” section and click on “Email Account”.
  4. Select “MailerLite” from the drop-down menu.
  5. Enter your MailerLite API key, which you can find in your MailerLite account settings.
  6. Click on the “Update” button to save your changes.
  7. Now, you can start using the MailerLite integration in Divi. To add an email opt-in form to your webpage, simply drag and drop the “Email Optin” module onto the desired section.
  8. Customize the design and settings of your opt-in form as per your preferences.
  9. Connect your form to a MailerLite email list by selecting the appropriate list from the drop-down menu in the module settings.
  10. Save your changes and publish your webpage to make the opt-in form live.

Personal insights and tips

As someone who has integrated MailerLite with Divi, I have a few additional tips and insights to share:

  • Make sure to keep your MailerLite API key secure. This key gives access to your MailerLite account, so it’s important to treat it like a password.
  • Take advantage of the customization options in Divi to create visually appealing opt-in forms that match your website’s branding.
  • Regularly monitor your email campaign performance and subscriber engagement within the MailerLite dashboard. This will help you optimize your email strategy and make data-driven decisions.
  • Consider setting up automation workflows in MailerLite to nurture your subscribers and deliver targeted content based on their interests and actions.

Conclusion

Integrating MailerLite with Divi can take your email marketing efforts to the next level. By following the step-by-step guide and implementing some personal tips, you’ll be able to seamlessly capture leads on your Divi website and nurture them through targeted email campaigns. Give it a try and see how this integration can boost your email marketing success.