How To Go Back To Classic Builder In Mailchimp

Did you recently switch to the new Mailchimp builder and find yourself longing for the classic builder? You’re not alone! Numerous users have shared their discontent with the new interface and yearn for the ease and familiarity of the classic builder.

In this article, I will guide you through the process of going back to the classic builder in Mailchimp. I’ve personally experienced the struggles of adapting to the new builder, so I understand the importance of having a tool that feels comfortable and efficient.

The Benefits of the Classic Builder

The classic builder in Mailchimp offers a straightforward and user-friendly interface that many users have grown accustomed to over the years. It provides a familiar layout and a wide range of customization options that allow you to create beautiful and engaging email campaigns.

With the classic builder, you have full control over the design and structure of your emails. You can easily add and arrange different content blocks, customize fonts and colors, and create personalized templates that reflect your brand’s identity.

Returning to the Classic Builder

To go back to the classic builder in Mailchimp, follow these steps:

  1. Login to your Mailchimp account and navigate to the “Campaigns” page.
  2. Click on the “Create Campaign” button to start a new campaign.
  3. Choose the “Email” option from the campaign types.
  4. On the next page, you will see the option to select a template. Click on the “Themes” tab.
  5. Scroll down and look for the “Classic” theme. This is the template that will allow you to use the classic builder.
  6. Select the “Classic” theme and click on the “Next” button.
  7. You will now be directed to the classic builder interface, where you can start creating your email campaign.

By following these steps, you can easily switch back to the classic builder and continue using the features and functionalities that you are familiar with.

Final Thoughts

In conclusion,

Going back to the classic builder in Mailchimp is a simple process that allows you to regain the control and familiarity you once had with the platform. The classic builder offers a range of customization options and an intuitive interface that will help you create engaging email campaigns.

Remember, it’s okay to prefer the classic builder over the new interface. As users, our needs and preferences vary, and Mailchimp understands that. So, if you find yourself missing the classic builder, don’t hesitate to switch back and continue creating stunning email campaigns with ease.