How To Filter Multiple Ip Addresses In Google Analytics

How To Articles

Hello there! Today, I would like to share my personal knowledge and skills on how to filter multiple IP addresses in Google Analytics. For those of us who understand the value of having precise data in Google Analytics for making informed choices regarding our website, this is a crucial task. By eliminating our own IP addresses from analytics, we can obtain more accurate insights by removing internal traffic that may distort our data. So, let’s delve into the steps for achieving this!

Step 1: Identify your IP addresses

The first step is to identify the IP addresses that you want to filter out. To do this, you can simply search on Google for “What’s my IP address?” and note down the IP addresses of each device that you want to exclude from your analytics. Make sure to include both IPv4 and IPv6 addresses if applicable.

Step 2: Create a new IP address filter

Now that you have your IP addresses, it’s time to create a new filter in your Google Analytics account. Here’s how:

  1. Sign in to your Google Analytics account and navigate to the Admin section.
  2. In the View column, click on “Filters”.
  3. Click on the “+ Add Filter” button to create a new filter.
  4. Give your filter a name, such as “Internal IP Filter”.
  5. Choose “Predefined” for the Filter Type.
  6. Select “Exclude” as the filter type.
  7. From the “Select source or destination” dropdown, choose “Traffic from the IP addresses”.
  8. In the IP address field, enter each IP address that you want to exclude, separating them with commas.
  9. Click on the “Save” button to save your filter.

Step 3: Test your filter

Once you’ve saved your filter, it’s important to test it to ensure that it’s working correctly. Here’s how:

  1. Go to the “Real-Time” section of your Google Analytics account.
  2. Open your website in a new browser tab.
  3. Visit your website and navigate through a few pages.
  4. Go back to the “Real-Time” section and check if your own visits are being excluded.

It’s important to note that it may take some time for the filter to take effect, so don’t be alarmed if you still see your own visits initially. Give it some time, and you should start seeing accurate data in your Google Analytics reports.


Filtering out multiple IP addresses in Google Analytics is crucial for obtaining accurate data and making informed decisions about your website. By following the steps outlined above, you can ensure that your own visits are not included in your analytics, providing you with a clearer picture of your website’s performance.

I hope you found this guide helpful and that it made the process of filtering IP addresses in Google Analytics a bit easier for you. Remember, accurate data is key to making data-driven decisions, so take the time to set up these filters and improve the quality of your analytics. Happy analyzing!