How To Exclude Lists In Aweber

How To Articles

Hey there! Today, I’d like to discuss a common issue that most email marketers encounter: how to exclude lists in AWeber. Being an email marketer, I recognize the significance of reaching out to the appropriate audience with relevant content. At times, you might need to prevent specific subscribers from receiving your emails. In this article, I will walk you through the steps of excluding lists in AWeber, and also offer some personal tips and insights.

Why exclude lists?

Before we dive into the how-tos, let’s quickly discuss why you might want to exclude certain lists in AWeber. There can be various reasons for this:

  • You have a specific offer or promotion that is only relevant to a certain segment of your audience.
  • You want to avoid sending duplicate emails to subscribers who are already on another list.
  • You have a high-value product or service that you want to offer exclusively to a select group of subscribers.

Now that we understand the importance of excluding lists, let’s move on to the steps involved in doing so.

Step 1: Accessing the List Settings

To exclude a list in AWeber, you’ll need to access the list settings. Start by logging into your AWeber account and navigating to the Lists tab.

Once you’re on the Lists page, find the list you want to exclude and click on its name to access the list settings.

Step 2: Setting Up Exclusion Rules

Inside the list settings, look for the Exclusion Rules section. This is where you can define the criteria for excluding certain subscribers from receiving your emails.

There are different options available for setting up exclusion rules, depending on your specific requirements. Here are a few common scenarios:

Exclude Subscribers Based on Tags

If you use tags to segment your subscribers, you can exclude certain tags from receiving your emails. This allows you to target specific segments of your audience more effectively.

To exclude subscribers based on tags, click on the “Exclude Subscribers” button in the Exclusion Rules section. Then, select the tags you want to exclude from the drop-down menu.

Exclude Subscribers Based on Custom Fields

If you have custom fields set up in AWeber, you can also exclude subscribers based on the values in those fields. For example, you could exclude subscribers whose location is outside a specific region.

To set up exclusion rules based on custom fields, click on the “Exclude Subscribers” button and select the custom field and value you want to exclude.

Exclude Subscribers Based on Date Added

In some cases, you may want to exclude subscribers who were added to your list after a certain date. This can be useful if you want to target only your long-time subscribers or exclude new subscribers from receiving certain emails.

To exclude subscribers based on the date they were added, click on the “Exclude Subscribers” button and select the desired date range.

Step 3: Save and Apply Exclusion Rules

After setting up your exclusion rules, don’t forget to save your changes. You can do this by clicking on the Save button at the bottom of the list settings page.

Once you’ve saved the exclusion rules, they will be applied to your list. AWeber will automatically exclude the specified subscribers from receiving your emails based on the criteria you defined.


Excluding lists in AWeber is a powerful feature that allows you to target your email campaigns more precisely. By excluding certain subscribers, you can ensure that your emails reach the right audience and improve engagement.

I hope this article has provided you with a clear understanding of how to exclude lists in AWeber. Remember, experimenting with different exclusion rules can help you fine-tune your email marketing strategy and achieve better results.

If you have any questions or insights about excluding lists in AWeber, feel free to share them in the comments below. Happy email marketing!