In today’s digital age, incorporating video content into your email marketing strategy is a highly effective way to engage with your audience. And when it comes to email marketing, one of the most popular platforms is AWeber. In this article, I will guide you on how to embed video in AWeber in 2017, providing you with step-by-step instructions and some personal insights along the way.
Why Embedding Video in AWeber is Beneficial
Before we dive into the details, let me briefly explain why embedding video in AWeber can be so valuable. First and foremost, video content is known to capture attention and evoke emotions more effectively than plain text or images. By including videos in your emails, you can create a more immersive and engaging experience for your subscribers.
Furthermore, embedding videos in AWeber allows you to communicate complex concepts in a more concise and visually appealing manner. Whether you want to showcase a product demo, provide a tutorial, or share an inspiring story, videos can convey your message more effectively than words alone.
Step-by-Step Guide to Embed Video in AWeber
Step 1: Choose your video hosting platform
The first step in embedding a video in AWeber is to decide where you want to host your video. Some popular video hosting platforms include YouTube, Vimeo, and Wistia. Each platform has its own advantages and features, so choose the one that best suits your needs.
Step 2: Upload your video
Once you have selected your video hosting platform, upload your video to the platform. Make sure to follow any guidelines or restrictions set by the platform to ensure smooth playback and compatibility.
Step 3: Obtain the video embed code
After uploading your video, you will need to obtain the embed code. This code is what allows you to embed the video on your AWeber email.
On most video hosting platforms, you can find the embed code by navigating to the video settings and selecting the option to embed or share the video. Copy the provided embed code to use later.
Step 4: Create your AWeber email
Now it’s time to create your email in AWeber. Write your email content as you normally would, adding any relevant text, images, or call-to-action buttons.
Step 5: Insert the video embed code
To embed the video in your AWeber email, place your cursor where you want the video to appear. Then, switch to the HTML editor or source code view in AWeber.
Paste the video embed code that you copied from your video hosting platform into the HTML editor. Make sure to save your changes before proceeding.
Step 6: Test and preview your email
Before sending out your email, it’s crucial to test and preview it to ensure that the video is working correctly. Send a test email to yourself or a colleague and check that the video plays smoothly.
Step 7: Send your video-enabled email
Once you have tested your email and are satisfied with the video playback, it’s time to send it out to your subscribers. Schedule or send your email as you normally would in AWeber.
Conclusion
Embedding videos in AWeber emails can significantly enhance your email marketing efforts. By following the steps outlined in this article, you can seamlessly incorporate videos into your email campaigns and deliver engaging content to your subscribers. Remember to choose a reliable video hosting platform, obtain the embed code, and properly insert it into your AWeber email.
So why wait? Start using video in your AWeber emails today and stand out from the crowd!