How To Build A Wholesale Login Page With Woocommerce

How To Articles

Building a wholesale login page with WooCommerce can be a powerful way to offer exclusive access and pricing to your valued wholesale customers. As an avid user of WooCommerce myself, I have found this feature to be highly beneficial for my own wholesale business. In this article, I will guide you through the step-by-step process of building a wholesale login page with WooCommerce, while also adding my personal touches and commentary along the way.

Setting Up WooCommerce

The first step is to ensure that you have WooCommerce installed and activated on your WordPress website. If you haven’t done so already, you can easily install WooCommerce by navigating to the Plugins section in your WordPress dashboard and clicking on “Add New”. Search for “WooCommerce” and click on “Install Now” followed by “Activate”.

Once WooCommerce is activated, you will be guided through a setup wizard that will help you configure some basic settings such as store location, currency, and payment methods. Make sure to complete these steps to get your store ready for wholesale functionality.

Installing and Configuring the Wholesale Pricing Plugin

To enable wholesale functionality on your WooCommerce store, we will need to install and configure a plugin called “WooCommerce Wholesale Prices”. This plugin allows you to set different pricing tiers for your wholesale customers, which will be accessible once they log in on the wholesale login page.

To install the “WooCommerce Wholesale Prices” plugin, go to the Plugins section in your WordPress dashboard and click on “Add New”. Search for “WooCommerce Wholesale Prices”, and once you find it, click on “Install Now” followed by “Activate”.

After activating the plugin, navigate to the WooCommerce settings by clicking on “WooCommerce” in your WordPress dashboard and selecting “Settings”. In the Wholesale Prices tab, you will find options to set your wholesale pricing rules. You can specify discounts based on user roles, individual products, or entire product categories. Take your time to configure these settings according to your specific wholesale pricing strategy.

Creating the Wholesale Login Page

Now that we have WooCommerce set up and the wholesale pricing plugin installed and configured, it’s time to create the wholesale login page. For this, we will utilize the built-in WooCommerce “My Account” page and add some customizations to make it specific to wholesale customers.

Navigate to the Pages section in your WordPress dashboard and click on “Add New” to create a new page. Give your page a title, such as “Wholesale Login”, and add the following shortcode to the content area: [woocommerce_my_account].

Once you have added the shortcode, publish the page. This will create a basic “My Account” page that includes the necessary login and registration forms for your wholesale customers. However, we want to add some personal touches to make it more appealing and intuitive.

You can customize the page further by using CSS to style the login and registration forms, or by utilizing page builder plugins to drag and drop elements and create a visually stunning wholesale login page. Don’t be afraid to get creative and make it unique to your brand!


Building a wholesale login page with WooCommerce can greatly enhance your business’s ability to cater to wholesale customers. By following the steps outlined in this article, you can easily set up a wholesale login page that offers exclusive access and pricing to your valued wholesale clients.

Remember to experiment with different customizations and personal touches to make your wholesale login page stand out. Creating a seamless and user-friendly experience for your wholesale customers will go a long way in building strong relationships and increasing sales.

Now that you have the knowledge and tools to build a wholesale login page with WooCommerce, why not give it a try? Start implementing these steps today and unlock the potential of wholesale selling on your online store!