How To Add Mailchimp Newsletter In WordPress

I recently incorporated a Mailchimp newsletter into my WordPress website and I have to admit, it has significantly improved my interaction with my audience. This article will walk you through the detailed procedure of integrating a Mailchimp newsletter into your own WordPress site. Let’s begin!

Step 1: Create a Mailchimp Account

The first step is to create an account on Mailchimp. It’s completely free to get started, and you can upgrade to a paid plan as your mailing list grows. Once you’ve signed up and logged into your Mailchimp account, we can move on to the next step.

Step 2: Create a Mailing List

A mailing list is where your subscribers’ email addresses will be stored. To create a mailing list, click on the “Audience” tab in Mailchimp and then click on “Create Audience.” Fill in the required fields, such as the list name and your contact information. Once you’ve created your mailing list, it’s time to integrate it with your WordPress site.

Step 3: Install and Activate the Mailchimp for WordPress Plugin

To integrate Mailchimp with WordPress, we’ll be using a plugin called “Mailchimp for WordPress” by ibericode. This plugin allows you to easily add a newsletter signup form to your website. Go to your WordPress dashboard, click on “Plugins” in the sidebar, then click on “Add New.” Search for “Mailchimp for WordPress” and click on “Install Now” and then “Activate.”

Step 4: Connect the Plugin to Your Mailchimp Account

Once the plugin is activated, you’ll need to connect it to your Mailchimp account. To do this, go to the “Mailchimp for WP” tab in your WordPress dashboard and click on “Connect.” Follow the prompts to authorize the plugin to access your Mailchimp account. Once connected, you’ll be able to select your mailing list from the dropdown menu.

Step 5: Add the Newsletter Signup Form to Your Website

Now that the plugin is connected to your Mailchimp account, you can add the newsletter signup form to your website. Go to the “Mailchimp for WP” tab in your WordPress dashboard and click on “Forms.” Here you can customize the signup form to match the design of your website. Once you’re happy with the form, copy the shortcode provided.

Next, go to the page or post where you want to display the newsletter signup form. Paste the shortcode into the content editor and save your changes. The form should now be visible on your website, allowing visitors to subscribe to your newsletter.

Step 6: Customize the Confirmation and Thank You Messages

When a user subscribes to your newsletter, they will see a confirmation message and a thank you message. To customize these messages, go to the “Mailchimp for WP” tab in your WordPress dashboard and click on “Messages.” Here you can edit the default messages or create custom ones to suit your brand voice.

Conclusion

Adding a Mailchimp newsletter to your WordPress website is a great way to grow your audience and keep them engaged. By following these steps, you can easily integrate Mailchimp into your site and start building your email list. Happy mailing!