How Do I Move Mailing List From Mailchimp To Mailerlite

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by

Vector Linux
in

I recently encountered the need to transfer my mailing list from Mailchimp to MailerLite. While both systems provide excellent tools for managing email campaigns, I opted to switch to MailerLite due to its user-friendly interface and affordability. In this article, I will guide you through the steps of moving your mailing list from Mailchimp to MailerLite, including my own observations and input.

Step 1: Exporting your contacts from Mailchimp

The first step in transferring your mailing list is to export your contacts from Mailchimp. To do this, follow these steps:

  1. Log in to your Mailchimp account
  2. Select the audience you want to export
  3. Click on the “Manage Audience” dropdown and choose “Export Audience”
  4. Select the format in which you want to export your contacts (CSV, XLS, or TXT)
  5. Click on the “Export Audience” button

Step 2: Importing your contacts into MailerLite

Once you have successfully exported your contacts from Mailchimp, you can proceed to import them into MailerLite. Here’s how:

  1. Log in to your MailerLite account
  2. Click on the “Subscribers” tab
  3. Click on the “Import” button
  4. Choose the file you exported from Mailchimp
  5. Map the fields from your Mailchimp export file to the corresponding fields in MailerLite
  6. Click on the “Import” button to start the import process

Step 3: Setting up your email campaigns in MailerLite

Now that you have successfully imported your contacts into MailerLite, it’s time to set up your email campaigns. MailerLite offers a user-friendly interface that allows you to easily create and customize your email templates. Here are some key features to explore:

  • Drag-and-drop editor: Easily design professional-looking newsletters using the intuitive drag-and-drop editor.
  • Automation workflows: Create automated email sequences to nurture and engage your subscribers.
  • A/B testing: Test different subject lines, content, or send times to optimize your email marketing strategy.
  • Segmentation: Divide your subscribers into groups based on their interests or demographics to deliver targeted content.

My personal experience with the migration

I must say, the process of moving my mailing list from Mailchimp to MailerLite was smooth and hassle-free. The step-by-step instructions provided by MailerLite made it easy for me to export and import my contacts without any issues. Moreover, I found the interface of MailerLite to be more intuitive and user-friendly compared to Mailchimp.

Conclusion

Transitioning your mailing list from Mailchimp to MailerLite is a straightforward process. By following the steps outlined in this article, you can seamlessly transfer your contacts and start utilizing the powerful features offered by MailerLite. I hope this article has provided you with the guidance you need to make the switch. Happy emailing!