Creating a HubSpot form is an excellent method for collecting valuable data from your website visitors. As a marketer, I have found HubSpot forms to be extremely helpful in generating leads and gaining a better understanding of my audience. In this article, I will walk you through the steps of creating a HubSpot form and also provide some personal advice and helpful tips.
Step 1: Login to HubSpot
The first step is to log in to your HubSpot account. If you don’t have one, you can sign up for a free account on the HubSpot website. Once you’re logged in, navigate to the Forms section in the Marketing tab.
Step 2: Create a New Form
Click on the “Create form” button to start building your new form. You’ll be presented with different form templates that you can use as a starting point. Select the template that best suits your needs or choose to create a blank form if you want to start from scratch.
Step 3: Customize Your Form
Now it’s time to add your personal touches to the form. You can change the form title, description, and even add your own CSS styles to match your website’s branding. HubSpot provides a user-friendly form editor that allows you to drag and drop form fields, rearrange them, and mark them as required or optional.
Step 4: Add Form Fields
When it comes to choosing form fields, think about the information that you want to collect from your website visitors. Start with the essentials like name and email address, but don’t be afraid to ask for additional details that can help you segment and personalize your marketing campaigns. HubSpot offers a variety of field types including text fields, dropdowns, checkboxes, and more.
Step 5: Set Up Form Actions
Once you’ve customized your form and added your desired form fields, it’s time to set up the form actions. This is where you determine what happens after someone submits the form. You can choose to redirect them to a thank you page, send them an email notification, or trigger a workflow in HubSpot to automate follow-up actions. Additionally, you can integrate your form with other tools such as CRM systems or email marketing platforms.
Step 6: Embed Your Form
After finalizing your form design and actions, you’ll need to embed the form on your website. HubSpot makes it easy to generate an embed code that you can place on any webpage. You can either use a HubSpot-hosted form page or embed the form directly into an existing web page. Make sure to preview your form on different devices to ensure it looks good and functions properly.
Conclusion
Creating a HubSpot form doesn’t have to be a daunting task. With HubSpot’s intuitive form builder and customization options, you can easily create a form that captures the information you need from your website visitors. Remember to think strategically about the form fields and actions to gather valuable data and automate your marketing efforts. So go ahead, give it a try and start maximizing your lead generation potential with HubSpot forms!