Having experience using Mailchimp, I comprehend the significance of creating visually appealing and captivating email campaigns. A helpful technique to highlight specific content in your emails is by utilizing the strikethrough format. In this article, I will walk you through the steps of applying strikethrough text in Mailchimp, while also sharing personal tips and insights.
Step 1: Accessing Mailchimp
To begin, log in to your Mailchimp account and navigate to the campaign editor. Select the email campaign you want to work on or create a new one. Once you’re in the campaign editor, you can start adding your content.
Step 2: Selecting the Text
Identify the text you want to strikethrough in your email. This could be a price, a discount offer, or any other content that you want to visually highlight. Highlight the text using your mouse or trackpad.
Step 3: Applying Strikethrough Formatting
With the text selected, locate the formatting options in the campaign editor. Look for the “T” icon with a line across it, often found in the toolbar or the formatting dropdown menu. Click on this icon to apply the strikethrough formatting to the selected text.
Note: The exact location and appearance of the formatting options may vary depending on the version of Mailchimp you are using. If you’re having trouble finding the strikethrough option, refer to Mailchimp’s documentation or support resources.
Step 4: Preview and Test
After applying the strikethrough formatting, it’s essential to preview and test your email campaign to ensure it appears as intended across different email clients and devices. Send test emails to yourself and colleagues, and check how the strikethrough text appears in various email clients, such as Gmail, Outlook, and mobile devices.
Personal Tips and Insights
While using strikethrough formatting in your emails, it’s crucial to strike a balance. Overusing this formatting can make your emails appear cluttered and less readable. Reserve the strikethrough effect for important and impactful content that you want to draw attention to.
Remember that not all email clients support strikethrough formatting, so it’s essential to test thoroughly and provide alternative text or formatting if needed. Additionally, consider the email’s overall design and make sure the strikethrough text aligns with the visual aesthetics of your email campaign.
Conclusion
Adding strikethrough formatting to your Mailchimp emails can be an effective way to highlight key information and create visual interest. By following the steps outlined in this article, you can easily apply strikethrough text and enhance the impact of your email campaigns. Remember to test your emails across different platforms and use this formatting sparingly for maximum effectiveness.