It has never been simpler to link Wix and Mailchimp, and as a blogger who often utilizes both sites, I can confirm the ease and effectiveness of blending these two resources. In this piece, I will guide you through the procedure of connecting your Wix site with Mailchimp, step by step, and also provide some personal advice and suggestions.
Why Connect Wix and Mailchimp
Before we dive into the technical details, let’s take a moment to understand why integrating Wix and Mailchimp can greatly benefit your online presence.
First and foremost, Mailchimp is a powerful email marketing platform that allows you to build and manage mailing lists, create engaging email campaigns, and track the performance of your email marketing efforts. With Wix, on the other hand, you can easily create and manage your website, blog, and online store. By connecting the two, you can seamlessly collect email addresses from your Wix site visitors and send them personalized email campaigns through Mailchimp.
Now, let’s get into the nitty-gritty details of how to connect Wix and Mailchimp.
Step 1: Sign Up for Mailchimp
If you haven’t already, head over to the Mailchimp website and sign up for an account. It’s free to get started, and you’ll have access to a wide range of features to enhance your email marketing efforts.
Step 2: Create a Mailing List in Mailchimp
Once you’ve signed up, the next step is to create a mailing list in Mailchimp. This is where you’ll store all the email addresses you collect from your Wix website.
To create a mailing list, simply navigate to the “Audience” tab in your Mailchimp dashboard, and click on “Create Audience”. Follow the prompts to set up your mailing list, including providing a name and optional information such as a description and contact information.
Step 3: Connect Wix and Mailchimp
Now that you have your Mailchimp account set up and your mailing list created, it’s time to connect it to your Wix website.
In your Wix editor, navigate to the page where you want to add the email signup form. Click on the “Add” button on the left-hand side of the editor, and select “Contact & Forms” from the menu. Look for the Mailchimp icon and click on it.
A window will pop up asking you to log in to your Mailchimp account. Once you’re logged in, you’ll be able to select your mailing list and customize the form fields to collect the information you need from your site visitors. You can also choose the design and placement of the form to fit seamlessly with your website’s style.
After you’ve configured the form settings to your liking, save the changes and publish your Wix website. Now, whenever someone fills out the form on your Wix site, their email address will automatically be added to your Mailchimp mailing list.
Step 4: Utilize Mailchimp in Wix
Once your Wix website is connected to Mailchimp, you can start using the power of email marketing to engage with your audience. With Mailchimp’s robust features, you can create beautiful email campaigns, automate your email marketing, and track your campaign performance.
Experiment with different email templates, personalize your messages, and segment your audience to deliver targeted content. Don’t forget to take advantage of Mailchimp’s analytical tools to measure the success of your campaigns and make data-driven decisions for your email marketing strategy.
In Conclusion
Connecting Wix and Mailchimp is a straightforward process that opens up a whole new world of possibilities for your online presence. By integrating these two powerful tools, you can effortlessly collect email addresses from your Wix site visitors and send them engaging email campaigns through Mailchimp. Whether you’re a small business owner, a blogger, or a creative professional, this integration can greatly enhance your marketing efforts and help you build a loyal audience.